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aroma, flavour, fresh coffee, ground coffee, storing coffee, whole beans -

For those who love coffee, there’s nothing quite like the intoxicating aroma and intense flavour of freshly roasted beans, that excite the senses when a pack is first opened. The aim thereafter is to ensure those fabulous flavours and aromas are kept at their best for as long as possible, as coffee stored incorrectly will soon become flat and stale. So how should coffee best be stored to keep it fresh and fragrant?

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